Why Small Businesses Should Work With Micro Influencers
in guest blogger, Marketing Strategy, work with micro influencers

<p>Influencer marketing is all the rage right now. It revolves around prominent social media figures shaping public opinion and steering trends across different niches and industries. Despite what some people think, this is not some passing fad that only corporate behemoths can explore. In fact, it represents the fastest growing customer acquisition channel of all, overshadowing […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/why-small-businesses-should-work-with-micro-influencers/">Why Small Businesses Should Work With Micro Influencers</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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5 Tips for Starting a Direct Mail Marketing Campaign
in direct mail, direct mail marketing, Marketing Strategy

<p>In the Internet Age, it can become very easy to get trapped in our ways. When we use email marketing to advertise our services or products, marketing gets as easy as hitting “send.” But you probably don’t know one person who is waiting by their laptop or phone for their next marketing email. 5 Tips […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/starting-direct-mail-marketing-campaign/">5 Tips for Starting a Direct Mail Marketing Campaign</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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Why You Need A Business Vision for Long Term Success
in business vision, develop your vision, Marketing Strategy

<p>There is a saying that goes like this: “Failing to plan is planning to fail.” When running a business, many people skip developing a business vision, with intentions on getting back to it later. Whether it’s being distracted by social media, getting a logo just right, or chasing a dollar to pay the bills, the […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/why-you-need-business-vision/">Why You Need A Business Vision for Long Term Success</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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The Small Business Guide To Effective Content Creation
in content creation for small business, content marketing, content strategy, Marketing Strategy

<p>Creating great content doesn’t come easily. It often takes people years and years to find their own content sweet spot. You know — that mythical place where you are actually creating content that’s aligned with your editorial calendar, not chasing your own tail to get sign off before a big launch date, or just generally […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/small-business-guide-to-content-creation/">The Small Business Guide To Effective Content Creation</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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Use Local Meetups To Demonstrate Your Expertise
in local meetups, Marketing Strategy, meetup, networking events

<p>Does the thought of meeting new people in person feel retro? With so many virtual events and conversations taking place, getting up and getting dressed to out to meet people can feel odd. Aside from the occasional in-person conference, I have gotten away from attending local business events, mainly because networking had become a spammy […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/use-local-meetups-demonstrate-your-expertise/">Use Local Meetups To Demonstrate Your Expertise</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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Use Local Meetups To Demonstrate Your Expertise
in local meetups, Marketing Strategy, meetup, networking events

<p>Does the thought of meeting new people in person feel retro? With so many virtual events and conversations taking place, getting up and getting dressed to out to meet people can feel odd. Aside from the occasional in-person conference, I have gotten away from attending local business events, mainly because networking had become a spammy […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/use-local-meetups-demonstrate-your-expertise/">Use Local Meetups To Demonstrate Your Expertise</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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Top 6 Marketing Action Items for New Entrepreneurs Doing It Solo
in marketing action items, Marketing Strategy, new to business, new to social media

<p>Are you a new or new-ish entrepreneur, looking to use online marketing to build an empire? Or at least eat and pay the bills on time? Have you identified your top marketing action items, or is social media pretty much it? I get the allure of social media. People who are winning at social media make […]</p> <p>The post <a rel="nofollow" href="https://marketingsparkler.com/marketing-action-items-new-entrepreneurs/">Top 6 Marketing Action Items for New Entrepreneurs Doing It Solo</a> appeared first on <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a>.</p>
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How to Include Unusual Holidays In Your Editorial Calendar
in Branding, content marketing, content strategy, holiday marketing, Marketing Strategy, unusual holidays

<p>Coming up with fresh content every day, all day can be an exhausting pain in the butt! Let me just get that out of the way now. It’s okay if you have made your brain sweat trying to repurpose and syndicate content. Of course, when you come up with a content idea, you can repurpose […]</p> <p>The post "<a rel="nofollow" href="https://marketingsparkler.com/include-unusual-holidays-in-editorial-calendar/">How to Include Unusual Holidays In Your Editorial Calendar</a>" was written by <a rel="nofollow" href="https://marketingsparkler.com/author/admin/">Miss Kemya</a>.</p> <p>Visit <a rel="nofollow" href="https://marketingsparkler.com/">Marketing Sparkler</a> to catch up on earlier blog posts you may have missed!</p>
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You Need It, I Got It: Grow Your Audience, Visibility and Influence
in book review, Book Reviews, Marketing Strategy, you need it

<p>With almost 30 million entrepreneurs in the United States alone, it is easy to get lost in the shuffle, causing you to be overlooked, overworked, and overwhelmed in your business. To stand out, it is imperative for you as a business owner to foster brand sensibility and effectively market, and most importantly, follow through with […]</p> <p>The post "<a rel="nofollow" href="http://marketingsparkler.com/you-need-it-i-got-it-grow-your-audience-visibility-and-influence/">You Need It, I Got It: Grow Your Audience, Visibility and Influence</a>" was written by <a rel="nofollow" href="http://marketingsparkler.com/author/admin/">Miss Kemya</a>.</p> <p>Visit <a rel="nofollow" href="http://marketingsparkler.com/">Marketing Sparkler</a> to catch up on earlier blog posts you may have missed!</p>
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Do You Need An Explainer Video [Infographic]
in explainer video, infographic, Marketing Strategy

<p>We know, we know, we should be using more video in our marketing. The question becomes, what kind of video is best: explainer video, testimonials, a day-in-the-life video, webinars, live event footage, etc. We know video is the number one preferred type of content for the average consumer. This is no longer “breaking news” – […]</p> <p>The post "<a rel="nofollow" href="http://marketingsparkler.com/do-you-need-an-explainer-video-infographic/">Do You Need An Explainer Video [Infographic]</a>" was written by <a rel="nofollow" href="http://marketingsparkler.com/author/admin/">Miss Kemya</a>.</p> <p>Visit <a rel="nofollow" href="http://marketingsparkler.com/">Marketing Sparkler</a> to catch up on earlier blog posts you may have missed!</p>
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